Why the Potato Industry Is Fighting to Keep Its Vegetable Status
The National Potato Council testified to the Dietary Guidelines Advisory Committee in September, urging it not to reclassify potatoes as interchangeable with grains ahead of the 2025 Dietary Guidelines for Americans, arguing the move would be scientifically unsupported and would hurt vegetable consumption and school meal programs.
- Every 5 yearsDietary Guidelines for Americans revision cycle
- 2025Next scheduled DGA update
The policy fight over a vegetable's identity
The National Potato Council testified in September before the Dietary Guidelines Advisory Committee, the body tasked with reviewing nutrition science ahead of the 2025 edition of the Dietary Guidelines for Americans (DGAs), arguing that potatoes' status as a vegetable — not a grain — is the line at stake in this review cycle. The council's core message, as described in its own account of that testimony, was blunt: potatoes are a vegetable, not a grain, and any move to blur that line would be unsupported by science.
That this needed saying at all is the notable part. The DGAs are revised every five years and, per the National Potato Council, they underpin every federal nutrition policy and feeding program that follows — meaning a technical reclassification debate in an advisory committee room has downstream effects on menus, purchasing, and public messaging nationwide.
How the committee's review actually works
The Dietary Guidelines Advisory Committee's job, as the National Potato Council describes it, is to weigh current nutrition evidence and hand USDA and the Department of Health and Human Services a set of recommendations; those two agencies then write the final DGA document. NPC's testimony is one input among many the committee considers before that handoff.
The specific concern NPC raised was that the committee is reportedly considering changes to how food groups are organized within U.S. dietary patterns, including treating starchy vegetables and grains as interchangeable. NPC's position is that this framing conflates two food groups that contribute differently to the diet — pointing to potatoes' potassium, calcium, vitamin C, vitamin B6, and fiber content as distinct from what grains typically provide.
The industry's case against reclassification
NPC's argument, laid out in its own account, is that no scientific metric supports moving potatoes out of the vegetable category — it characterizes the idea instead as resting on "arbitrary preferences of meal substitution." The stated worry is practical: if guidance shifted, consumers could be confused about what to eat, potentially widening nutrient gaps and reducing vegetable intake overall, since Americans already don't eat enough vegetables by the council's account.
This is where the piece is worth reading as advocacy rather than settled science — NPC is one stakeholder presenting its case to a committee that will weigh competing input from others, including the nutrition activists the council references as favoring different foods as "healthier." The source material does not detail those opposing arguments, only NPC's characterization of the stakes.
Reading the framing: NPC's own account presents its position as the scientific one and opposing views as driven by preference rather than evidence — that framing is the council's characterization, not an independently verified comparison of the competing evidence.
The school lunch stakes
One concrete policy thread NPC highlights is potatoes' role in the National School Lunch and School Breakfast Programs, where the council describes potatoes functioning as a "springboard vegetable" — introducing children to less-familiar vegetables, lifting program participation, and cutting food waste. If that framing holds, a shift in how potatoes are classified in dietary guidance could ripple into school menu planning specifically, not just abstract nutrition messaging.
Where the leverage sits: Tying the classification debate to school meal programs raises the practical stakes well beyond consumer messaging — it connects a definitional argument to actual procurement and menu decisions.
What this signals about the DGA process
Taken together, NPC's account frames the 2025 DGA cycle as a venue where category definitions — not just quantity recommendations — are genuinely contested. The council frames its ask as wanting growers to have "an equal seat at the DGA writing table," positioning this less as a single skirmish and more as an ongoing campaign it intends to continue through the full 2025 process.
The Dietary Guidelines for Americans set the foundation for all federal nutrition policy and feeding programs, so how potatoes are categorized in the 2025 revision could directly affect school lunch menus and broader vegetable-consumption messaging nationwide.
Why is the potato industry worried about the Dietary Guidelines process?
According to the National Potato Council, the committee writing the 2025 Dietary Guidelines for Americans is considering treating starchy vegetables and grains as interchangeable food groups, which NPC argues has no scientific basis and could confuse consumers.
What is a 'springboard vegetable'?
The National Potato Council uses this term to describe how potatoes in school lunch and breakfast programs introduce children to other, less-familiar vegetables, increasing program participation and reducing food waste.
Who reviews the evidence behind the Dietary Guidelines for Americans?
The Dietary Guidelines Advisory Committee reviews current nutrition science and issues recommendations to USDA and the Department of Health and Human Services, which then write the final guidelines.
- Potatoes are, indeed, a vegetable. — National Potato Council